To raise awareness of health issues in communities.
To reduce the stigma around certain health topics.
Work with respected community members to plan and conduct the awareness campaign, including local decision makers, religious leaders, traditional healers, midwives and other individuals in the health care field.
Identify existing community groups and institutions working on the topic you want to address.
Learn about the work they already are doing that could contribute to your campaign and assess their reputation in the community to decide if they can contribute positively to your campaign.